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Delta And JetBlue Quietly Started Charging To Check Bags Curbside At Some Airports — $3.50 For What Used To Be Free
Delta and JetBlue have started charging $3.50 for curbside bag check-in at Houston's Bush Intercontinental Airport, joining American Airlines and Southwest in outsourcing this service to contractors through Bags, Inc. What was previously a complimentary service is now being monetized as airlines replace high-cost employees with low-paid contractors while splitting the fee revenue.
9 April 2026Source: View from the Wing
Why it matters
This represents a shift in how major U.S. carriers are handling traditionally free airport services, degrading the passenger experience while airlines attempt to offset labor costs through ancillary fees. The practice exemplifies ongoing brand erosion as premium services are increasingly outsourced and monetized, potentially impacting customer loyalty and satisfaction.